This post probably contains affiliate links, to items I am in love with, and I am confident you will too! For any health advice I give on nutrition and wieghtloss, make sure you check with your doctor, as I am not a health professional. I am just a mama with lots of health and fitness knowledge and experience.

​I’ve always been daunted by the idea of building an email list. What will I email them? What do I have to offer that people are interested in? What valuable information can I offer as a freebie incentive? If you want to skip straight to the questions, sign up here!



I will never give away, trade or sell your email address. You can unsubscribe at any time.

As a new blogger, the task of coming up with an offer that will help other bloggers is hard because we aren’t yet confident in our abilities.
Well, it took me quite some time to craft something. I ran multiple ideas over in my head, and basically, I didn’t put pressure on myself to build an email list right away. With pressure, I was afraid my offer wouldn’t be genuine or just a cheesy attempt to get sign ups.
I focused on creating content I loved first. I wrote, and still write about what I want to tell people. I write in things I love, and share advice I think will help other moms. I was tempted to feel like I was behind when I read other bloggers stories of thousands of subscribers.

Fast forward a few months, and my content creation enabled me to see what I was good at. It allowed my readers to see the different facets of who I am as a blogger, and tell me what they wanted to know more about. One thing that stood out from various comments were my photos.
My Instagram is growing like a weed with engaged followers. Followers I connect with and usually follow back because we are similar! These are true connections, who like my feed and photos.
Brands noticed me as a baby account, and the number of brands who send me complimentary products or sponsor my posts is growing. I decided I’d write a quick tutorial on how I connected with brands and reached out to brands as well.
It worked. I posted it in a Facebook group I knew would be interested, and I felt really good about it because I was confident it was a solid post and instruction list in line with my passion.
I got 200 hits to that post in a couple hours. I got over 60 subscribers in the following couple days, which is great considering there were some problems with mailchimp! I have a lost of people who couldn’t sign up, but sent me their email directly.

I know 60 subscribers isn’t a lot, but it’s s lot more than 0. More importantly, I know these subscribers are interested in Instagram growth, which is what my ebook is about. Growing your Instagram through creating a clean, unified aesthetic that is irresistible.
Having trouble figuring how what your freebie should be? Sign up to get the list of questions I asked myself to come up with my freebie.

Want to grow your Instagram and connect with brands? Sign up for my freebie below, or check out the post! If you have trouble, shoot me an email, and I’ll send it right over to you! (


I have a very specialized program for postpartum mamas looking to heal, nourish and regain their strength. I really struggled healing after my first child, and even went through pelvic floor physical therapy for weeks to manage scar tissue that developed from tearing. I have experience studying nutrition, physical therapy and I taught Pilates, so I’ve put together a program I wish I would’ve followed from the beginning.

A program that first heals your body through specialized movements and nourishing foods. Foods are so essential to your body finding the nutrients it needs to put itself back together again. Your postpartum body needs special care in the first 4-6 weeks where you focus on regaining strength and properly fueling your body for breastfeeding.

Here is what one mama emailed me on the program:

“I absolutely love the program! Just got finished with workout 4 and I’m dying😂 I can only do these 2x thru and my second round is pretty funny to see I’m sure😉! I will work up to 3x:-) By the way, your little boy angel in the videos is too precious and makes me smile! My boys have been doing these with me as well🙌🏼!

The information and the eating plan are both fantastic. I was so happy to hear that great waynof calorie counting when nursing! I have gotten my 3 day average and now I’m going to reduce by 100 calories today! Thanks so much!!
I haven’t had a chance to recommend to postpartum moms yet but I will soon!! 😘

Here is what another mama posted in the Facebook Group:

Feeling GREAT on this program!!! It’s unbelievable how eating clean makes such a difference. Let me rephrase that…it’s amazing the difference eating nutrient dense foods makes! My skin is glowing and I’m already shedding pounds! I also tried the first workout today and did well although I had to modify a bit and omit the backwards burpee (I had cesarean just over a month ago and don’t quite feel ready for that exercise just yet but I will get there). Loving this plan! Thank you SO MUCH for tour help! Currently eating pictures lunch while writing this ​”

This program then moves you into gaining physical fitness back. I will never forget the first time I tried to go for a run around 12 weeks postpartum after my first baby. I didn’t do any strength work, so I was literally jelly. I had lost all my extra fat and my previous muscle. So depressing. I was barely able to start gaining it back before I got pregnant and sick again with my second. I’ve learned so much on maintaining muscle postpartum through a unique diet and Pilates routines. I walk you through all of this too!

Lastly, I take you into a workout program to combine with a meal plan to help you lose the baby weight, not your milk!! !

Enroll in the course before the price goes up after July 4th!

I created this program to be affordable and realistic for new mams!


  1. That’s a great achievement, well done! Thanks for sharing what worked for you 🙂 I’ve heard so many people talk about the importance of an email list but I’ve never gotten around to it, maybe I should! 🙂

    Hope you are having a good week 🙂

    Away From The Blue Blog

    • Katie Pickett Reply

      It really is important as a blogger, but so difficult to figure out what to offer! I hope it helped you!

Write A Comment